Target Audience

I was responsible for defining the target audience for the proposed game. The target audience are players that belong to the Seeker, Survivor and Mastermind classes of BrainHex taxonomy. The Seekers enjoy exploring and looking for interesting things and show curiosity; the Survivors enjoy escaping from threats and pulse-pounding risks, feeling the intense excitement of escaping and the relief of being safe; the Masterminds enjoy solving problems and puzzles.

The game won’t require domain knowledge or a set of specific skills since the movement mechanics will be simple and the puzzles won’t be targeted to any specific age range. Additionally, the proposed game is mainly targeted to players who like to play alone since it will be single-player.

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